What is Heatseeker?
Messaging and pricing validated with live market experiments.
Who is Heatseeker best for?
Heatseeker is best for marketing and insights teams at large brands that want to test positioning on real buyers first.
Big launch and positioning calls
It puts messaging, pricing and creative variants in front of real buyers on Instagram, TikTok, Facebook and LinkedIn and ranks them with significance tests.
Insights teams moving off surveys
Synthetic panels built from your own customer data answer one question across hundreds of personas in minutes, before any media is bought.
Teams that work in AI assistants
Pro and Enterprise connect over MCP, so staff can question the customer personas from inside Claude, ChatGPT or, on Enterprise, Microsoft Copilot.
Companies with strict procurement
It is SOC 2 Type II audited, offers SSO from Pro upward, and Enterprise can keep data in the US, Europe or Australia.
How much does Heatseeker cost?
Heatseeker has no free plan: a one-off 3-month Project costs $29,000, and yearly plans cost $55,000 for Base, $105,000 for Pro and from $185,000 for Enterprise.
- 50 experiment credits
- Live in-market experiments, media cost included
- One workspace for the whole team
- 100 credits a year
- Live experiments plus AI personas and synthetic panels (3 to 5 segments)
- Unlimited seats, your data synced from Drive
- 200 credits a year, 5 to 10 persona segments
- Weekly market scans
- Ask it from Claude or ChatGPT, with SSO
- 350+ credits a year, 10+ persona segments
- Simulations with 1,000 to 10,000 personas
- Microsoft Copilot and MCP access, data kept in the US, Europe or Australia
Heatseeker prices its plans per year, and the Project is a single 3-month engagement that can roll into a yearly plan. Every plan runs on credits: one credit puts one experiment variant in market or runs one simulation with 500 personas, a fully managed experiment adds 5 credits, and testing under a lookalike brand adds 2 credits per experiment. Credits can be topped up at any time, ad media is included, and Enterprise is priced on a call. Full pricing on heatseeker.ai. We checked these prices on .
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Questions about Heatseeker
What does a Heatseeker credit buy?
One Heatseeker credit runs one experiment variant live in market or one simulation with 500 personas. A fully managed experiment costs 5 extra credits, and running a test under a lookalike brand adds 2 credits per experiment. Ad media is included in the plan price.
Who is Heatseeker for?
Heatseeker is best for marketing and insights teams at large brands that want to test positioning on real buyers first.
Is Heatseeker free?
No. Heatseeker has no free plan or self-serve trial; you book a 30-minute call to start. The cheapest option is a one-off 3-month Project at $29,000, and yearly plans run from $55,000 to $185,000 or more.
How much does Heatseeker cost?
Heatseeker's paid plans are Project at $29,000 one-off, for 3 months, Base at $55,000 per year, Pro at $105,000 per year and Enterprise at From $185,000 per year.
Where can I try Heatseeker?
On its official website, heatseeker.ai.
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