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Scal-e

Customer data unified for personalised marketing.

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Marketing & SocialPaidWe checked the prices on scal-e.com on 28 Sep 2026.

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What is Scal-e?

Customer data unified for personalised marketing.

Who is Scal-e best for?

Scal-e is best for retail, banking and insurance brands that want one customer database behind loyalty and referral campaigns.

  • Unifying customer data

    The CDP collects, cleans and merges online, offline and even on-chain data into a single customer view.

  • Loyalty and referral programs

    The CDP plus Loyalty package puts that customer knowledge to work in loyalty, engagement and referral programs.

  • Brands with local teams

    The distributed marketing package lets store or regional teams use the shared customer data for their own campaigns.

  • Privacy-minded industries

    Data privacy and preference center modules sit in the same platform, which matters for the banking, insurance and health brands Scal-e names as users.

How much does Scal-e cost?

Scal-e does not publish licence prices: its CDP packages are quoted through a request form, on top of a set-up fee that starts at €3,000 for a project the client runs itself, and the maker states no free plan or trial.

Scal-e names five licence packages (CDP Advanced, CDP Premium, and CDP combined with Loyalty, Distributed marketing or Marketing automation) plus a custom package, all without prices. Set-up starts from €3,000 when the client runs the project and costs more through an agency or Scal-e itself; the licence includes hotline support, two strategy reviews a year with a customer success manager, training and a three-month warranty. Plans and current prices are on scal-e.com.

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What are the best Scal-e alternatives?

Two tools on Recaply do Scal-e's job.

Questions about Scal-e

What is Scal-e?

Customer data unified for personalised marketing.

Who is Scal-e for?

Scal-e is best for retail, banking and insurance brands that want one customer database behind loyalty and referral campaigns.

Is Scal-e free?

No. Scal-e is a paid tool.

What are the best Scal-e alternatives?

The closest alternatives on Recaply are Socialhub.AI and ZEPIC.

Where can I try Scal-e?

On its official website, scal-e.com.