What is NuPlay?
Voice agents for sales, support and operations.
Who is NuPlay best for?
NuPlay is best for large companies in retail, insurance and lending that want voice agents built and run for them.
Customer support teams
Its agents take tickets and calls from start to finish, process refunds and order fixes, and hand off to a person with the full history attached.
Sales and lead follow-up
Voice agents call shoppers who left a cart, recover unfinished bookings and pre-qualify mortgage borrowers before a loan officer steps in.
Regulated industries
It targets retail, insurance, finance, lending, real estate and home services, with role-based access, audit logs and data kept out of model training.
Companies that want it built for them
NuPlay maps the process, builds the agents and sends a forward deployment engineer to take them live, rather than handing over a toolkit.
How much does NuPlay cost?
NuPlay does not publish prices: it is sold through a custom demo and a sales conversation, and the maker states no free plan or trial.
NuPlay has no pricing page, and each deal starts with a custom demo, after which the team maps your processes, builds the agents and takes them live for you. The only free step is a live demo call, where a NuPlay voice agent phones you and plays a use case such as cart recovery or an appointment reminder. Plans and current prices are on nuplay.ai.
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What are the best NuPlay alternatives?
Three tools on Recaply do NuPlay's job.
Questions about NuPlay
What is NuPlay?
Voice agents for sales, support and operations.
Who is NuPlay for?
NuPlay is best for large companies in retail, insurance and lending that want voice agents built and run for them.
Is NuPlay free?
No. NuPlay is a paid tool.
What are the best NuPlay alternatives?
The closest alternatives on Recaply are Synthflow AI, ThunderPhone and Ulai AI.
Where can I try NuPlay?
On its official website, nuplay.ai.
Is NuPlay the same as Nurix AI?
Yes. NuPlay is the platform from Nurix AI: the old nurix.ai address now forwards to nuplay.ai, and the company says the new name marks a stronger focus on AI agents. Nurix AI has also bought Verloop.io to add voice and chat capabilities.
Can I hear a NuPlay voice agent before talking to sales?
Yes. On NuPlay's live demo page you pick a use case, such as retail cart recovery, travel booking recovery, mortgage pre-qualification or a healthcare appointment reminder, enter your phone number, and a voice agent calls you within seconds.
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