What is SEO Utils?
Rankings across Google, Bing and AI search in a desktop app.
Who is SEO Utils best for?
SEO Utils is best for SEO freelancers and site owners who want rank tracking, Search Console and log analysis on their desktop.
Tracking your brand in AI search
Its LLM rank tracker checks whether Google AI Overviews, AI Mode, ChatGPT and others mention or cite you, with visibility and sentiment scores.
Buyers tired of SEO subscriptions
One $69 license runs the app, and keyword or backlink data is paid per use through your own DataForSEO account rather than a monthly plan.
Keeping Search Console history
It syncs Google Search Console daily and keeps data past Google's 16-month limit, with checks for keyword cannibalization.
Large keyword lists
Keyword clustering has no keyword cap or credits and runs on your own computer, from SERP-based groups to meaning-based ones.
How much does SEO Utils cost?
SEO Utils costs $69 once for a desktop license with every feature and a year of updates, with optional add-ons at $5.99 a month for Remote Access and $59.99 once for the MCP Server.
- Every feature, on macOS, Windows or Linux
- One year of updates; keep the last version after that
- Runs and stores your data on your own computer
Optional add-ons: Remote Access, to use the app from any device, is $5.99 a month with one seat and $1.99 a month for each extra seat; the MCP Server, to query your data from Claude or other MCP clients, is $59.99 one-time. Keyword, traffic and backlink data come from your own DataForSEO account, which bills separately; keyword clustering runs locally without it. Updates after the first year need a license renewal, and the site does not list the renewal price. Full pricing on seoutils.app. We checked these prices on .
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What are the best SEO Utils alternatives?
Two tools on Recaply do SEO Utils's job.
Questions about SEO Utils
What is SEO Utils?
Rankings across Google, Bing and AI search in a desktop app.
Who is SEO Utils for?
SEO Utils is best for SEO freelancers and site owners who want rank tracking, Search Console and log analysis on their desktop.
Is SEO Utils free?
No. SEO Utils lists no free plan or trial; the desktop app needs a $69 one-time license key. Keyword, traffic and backlink data also need your own DataForSEO account, which DataForSEO bills separately.
How much does SEO Utils cost?
SEO Utils's paid plans are Desktop License Key at $69 one-time.
What are the best SEO Utils alternatives?
The closest alternatives on Recaply are Keyword and Nightwatch.
Where can I try SEO Utils?
On its official website, seoutils.app.
Do I need a DataForSEO account to use SEO Utils?
Only for some data. Backlink, traffic and keyword data come from your own DataForSEO account, and SEO Utils can rent you a Backlinks API key so you skip DataForSEO's monthly commitment. Keyword clustering runs on your computer without any account.
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