What is Sellfy?
Sell downloads, subscriptions and print-on-demand items from your own store, with no transaction fee.
Who is Sellfy best for?
Sellfy is best for creators who sell digital downloads, subscriptions or merch from their own store.
Selling from social media
A Sellfy store works without a website, and buy buttons and product widgets fit TikTok, Instagram, YouTube or an existing site.
Print-on-demand merch
Hoodies, mugs, caps and more are printed and shipped from its 11 fulfillment centers, with no stock to buy upfront.
Subscriptions
Weekly, monthly or yearly plans with automatic payments fit content drops, workout programs and magazines.
Sellers watching fees
A flat price and 0% transaction fees mean a big launch month costs no more than a quiet one.
How much does Sellfy cost?
Sellfy costs $29 a month on Starter for up to $10,000 in yearly sales, $79 on Business and $159 on Premium, with 0% transaction fees and a 14-day free trial.
- Up to $10,000 in sales a year
- Unlimited products, files up to 10 GB
- 2,000 email credits a month
- Up to $50,000 in sales a year
- Upsells, cart abandonment and affiliates
- No Sellfy branding, product and design migration
- Up to $200,000 in sales a year
- Files up to 20 GB, 50,000 email credits
- Priority support
Billed yearly, the plans cost $22, $59 and $119 a month. Sellfy takes 0% of sales, but Stripe or PayPal processing fees apply. Going over a plan's yearly sales cap means upgrading, or Sellfy may charge 2% on the sales above it. Sellers above $200,000 a year can ask for a custom offer. Every plan starts with a 14-day free trial with no card, and upgrades carry a 30-day money-back guarantee. Full pricing on sellfy.com. We checked these prices on .
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How do I connect Sellfy to my AI agent?
Sellfy MCP is Sellfy's official MCP server. Add it to your agent once, then ask it to run your Sellfy store's products, customers and sales by chat.
Links your agent to your Sellfy store so it can list products, draft customer emails and report on sales. Nothing goes live until you approve it.
Sellfy gives each account its own server address. Open the setup guide, copy your address, then add it to Claude Code like any other server.
Use the address from Sellfy's setup guide.
Run /mcp and sign in to Sellfy in the browser.
Then ask your agent
- Runs
- On the web
- Sign-in
- OAuth
- Maker
- Sellfy
- Guide
- sellfy.com
What are the best Sellfy alternatives?
Three tools on Recaply do Sellfy's job. Gumroad is open source, so you can run it on your own server.
Questions about Sellfy
What is Sellfy?
Sell downloads, subscriptions and print-on-demand items from your own store, with no transaction fee.
Who is Sellfy for?
Sellfy is best for creators who sell digital downloads, subscriptions or merch from their own store.
Is Sellfy free?
You can try Sellfy free before paying; paid plans start at $29 per month.
How much does Sellfy cost?
Sellfy's paid plans are Starter at $29 per month, Business at $79 per month and Premium at $159 per month.
Does Sellfy have an MCP server?
Yes. Sellfy MCP is Sellfy's official MCP server, so agents such as Claude Code, Cursor, Codex and GitHub Copilot can run your Sellfy store's products, customers and sales by chat. Sellfy runs it on the web and you sign in with your Sellfy account.
Is there an open source alternative to Sellfy?
Yes. Gumroad is an open source tool that does the same job, so you can run your own.
What are the best Sellfy alternatives?
The closest alternatives on Recaply are Gumroad, Fourthwall and Stan Store.
Where can I try Sellfy?
On its official website, sellfy.com.
Does Sellfy take a cut of sales?
No. Sellfy charges 0% transaction fees on every plan; you pay the monthly plan plus Stripe or PayPal processing fees, and payouts go straight to your own account with no holding period.
What happens if I go over Sellfy's sales limit?
Sellfy expects you to move up a plan once yearly sales pass your plan's cap. Your store keeps running, but until you upgrade Sellfy may charge a 2% fee on the sales above the limit.
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