What is Purpose?
A personal growth mentor that remembers your context.
Who is Purpose best for?
Purpose is best for adults who want a private AI mentor for stress, hard decisions, goals and habits.
Talking through hard decisions
You describe the stress, conflict or choice in front of you, and it reflects back what matters and breaks it into small next steps.
Building new habits
Personal Quests set small tasks that build a routine and more self-awareness over time.
Career and goal setting
It helps you pick a direction and set clear, reachable goals, and it gets more personal the longer you use it.
People who want straight feedback
Co-founded by author Mark Manson, it is built to give honest, challenging feedback drawn from psychology frameworks rather than easy praise.
How much does Purpose cost?
Purpose costs $19.99 a month, or $149.99 a year, and new users can start with a 7-day free trial before paying.
- 24/7 chat and voice mode
- Coaching on mindset, well-being and relationships
- Personal Quests for building habits
The Annual plan costs $149.99 a year, about $12.49 a month, which Purpose puts at 37% less than paying monthly for a year. Both plans include every feature, and new users get a 7-day free trial. Full pricing on purpose.app. We checked these prices on .
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What are the best Purpose alternatives?
One tool on Recaply does Purpose's job.
Questions about Purpose
What is Purpose?
A personal growth mentor that remembers your context.
Who is Purpose for?
Purpose is best for adults who want a private AI mentor for stress, hard decisions, goals and habits.
Is Purpose free?
You can try Purpose free before paying; paid plans start at $19.99 per month.
How much does Purpose cost?
Purpose's paid plans are Monthly Plan at $19.99 per month.
What are the best Purpose alternatives?
The closest alternatives on Recaply are The Path.
Where can I try Purpose?
On its official website, purpose.app.
Is Purpose a replacement for therapy?
No. Purpose calls itself a personal growth mentoring tool, not a clinical or medical service. Anyone in danger or in need of urgent help should call their local emergency number or a crisis hotline instead.
Does Purpose work on Android and the web?
Yes. Purpose has an iPhone app on the App Store and an Android app on Google Play, and it also runs in a web browser through the Purpose web app.
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