What is Profound?
Brand visibility tracked in ChatGPT and Perplexity.
Who is Profound best for?
Profound is best for marketing and PR teams at larger brands that want to see how AI answer engines talk about them.
Teams tracking AI search
It runs a set of prompts every day across engines such as ChatGPT, Perplexity, Gemini and Google AI Overviews and shows where you and your rivals get cited.
Content teams short on writers
Its AI Marketer finds questions you have no answer for, drafts or rewrites the pages and stages them in your CMS for approval.
Agencies pitching AI visibility
Agency Growth gives 10 pitch workspaces a month for prospect audits, then full workspaces for each client you sign.
PR and brand teams
It traces wrong claims in AI answers back to the publishers repeating them and drafts a correction request for each one.
How much does Profound cost?
Profound has no self-serve paid plan for brands: a free Trial tracks 50 prompts a day for 7 days, agencies can pay $99 a month plus add-ons for Agency Growth, and Enterprise is priced on request.
- 50 prompts run daily for 7 days
- Tracks ChatGPT, Gemini and Google AI Overviews
- Limited AI Marketer credits, unlimited seats
- 10 pitch workspaces a month to audit prospects
- Full client workspaces at $399 a month each
- Agency mode and consolidated billing
- Up to 9 answer engines with a tailored prompt plan
- AI Marketer credits for the whole team
- Dedicated support, SSO/SAML and SOC 2
Agency Enterprise, for large agencies and networks, is also priced on request. Agency Growth adds 5 more trial workspaces for $199 a month, and each client workspace comes with 400 AI Marketer credits a month; agents use more credits the more steps they run. Trial users get a fixed prompt set for their industry, while Enterprise lets you edit and add prompts and adds exports, full history and an API. There is no monthly or yearly toggle. Full pricing on tryprofound.com. We checked these prices on .
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How do I connect Profound to my AI agent?
Profound MCP is Profound's official MCP server. Add it to your agent once, then ask it to check how your brand shows up in AI search answers.
Gives your agent your Profound data on how often AI answer engines mention or cite your brand, so it can use those numbers in research and reports.
$ claude mcp add --transport http profound https://mcp.tryprofound.com/mcp
Claude Code connects to Profound over the web.
Make an API key in your Profound account and add it where the guide says.
Then ask your agent
- Runs
- On the web
- Sign-in
- API key
- Checked
- Answered 13 Nov
- Guide
- docs.tryprofound.com
What are the best Profound alternatives?
Three tools on Recaply do Profound's job.
Questions about Profound
What is Profound?
Brand visibility tracked in ChatGPT and Perplexity.
Who is Profound for?
Profound is best for marketing and PR teams at larger brands that want to see how AI answer engines talk about them.
Is Profound free?
Profound is free only for a 7-day Trial, which runs a preset list of 50 industry prompts daily across ChatGPT, Gemini and Google AI Overviews. After that, brands move to Enterprise, which is priced on request, and agencies can pay $99 a month for Agency Growth.
How much does Profound cost?
Profound's paid plans are Agency Growth at $99 per month plus add-ons.
Does Profound have an MCP server?
Yes. Profound MCP is Profound's official MCP server, so agents such as Claude Code, Cursor, Codex and GitHub Copilot can check how your brand shows up in AI search answers. Profound runs it on the web and it signs in with an API key from your Profound account.
What are the best Profound alternatives?
The closest alternatives on Recaply are LLMrefs, Promptwatch and CompeteScan.
Where can I try Profound?
On its official website, tryprofound.com.
Which AI platforms does Profound track?
Profound's Trial tracks ChatGPT, Gemini and Google AI Overviews. Enterprise can track up to 9 answer engines, picked from ChatGPT, Perplexity, Google AI Mode, Gemini, Microsoft Copilot, DeepSeek, Claude, Google AI Overviews and Exa Search, with custom languages and regions.
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