What is BidHelm?
Runs your Google Ads bids, budgets and copy on its own.
Who is BidHelm best for?
BidHelm is best for small businesses without an ads specialist that want an agent to adjust Google Ads bids daily.
Businesses without an ads specialist
It watches the account around the clock and explains each change in plain language, so nobody has to learn the Google Ads interface.
Owners who want the final say
Every change starts as a draft you approve, and only the kinds of change you trust move to automatic.
Shopping and Performance Max advertisers
The Growth plan connects Merchant Center and tunes Shopping and Performance Max campaigns using the product feed.
Agencies with client accounts
The Agency plan sets accounts, seats and the spend rate by contract and includes help moving client accounts over.
How much does BidHelm cost?
BidHelm charges a monthly base fee plus 3% of the ad spend it manages: $79 a month for Starter or $199 for Growth, each with a 14-day free trial, while Agency pricing is set by contract.
- 1 Google Ads account and 1 seat
- Hourly checks that block junk clicks on their own
- Unlimited chat, monthly report, 30-day audit log
- 3 ad accounts and 3 seats
- Performance Max and Shopping optimization
- Twice Starter's AI usage, 1 live A/B test, weekly reports
- Ad accounts, seats and spend rate set by contract
- Help moving client accounts across
- Direct support from the team that builds it
Starter and Growth each start with a 14-day free trial that needs a card; there is no free tier and no yearly billing. Starter includes 1,000 credits a month for work BidHelm starts on its own and Growth 2,000: a landing page uses 100, a strategy analysis 60 and an ad draft 20, while chat requests are never counted. Extra ad accounts or seats cost $60 a month each. Full pricing on bidhelm.com. We checked these prices on .
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What are the best BidHelm alternatives?
Three tools on Recaply do BidHelm's job.
Questions about BidHelm
What is BidHelm?
Runs your Google Ads bids, budgets and copy on its own.
Who is BidHelm for?
BidHelm is best for small businesses without an ads specialist that want an agent to adjust Google Ads bids daily.
Is BidHelm free?
You can try BidHelm free before paying; paid plans start at $79 per month and 3% of managed ad spend.
How much does BidHelm cost?
BidHelm's paid plans are Starter at $79 per month and 3% of managed ad spend and Growth at $199 per month and 3% of managed ad spend.
What are the best BidHelm alternatives?
The closest alternatives on Recaply are Adsby, groas and AdBot.
Where can I try BidHelm?
On its official website, bidhelm.com.
How does BidHelm measure managed ad spend?
BidHelm counts the money that actually left your connected Google Ads accounts in the billing month, across Search, Shopping, Display, Video and Performance Max. Unspent budgets and accounts you have not connected are not billed, and the figures come from the Google Ads API.
Does BidHelm work with ad platforms other than Google Ads?
No. BidHelm works only with Google Ads for now, with Merchant Center connecting for Shopping and Performance Max on the Growth plan. The maker says more platforms are coming but gives no timeline.
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