Prompt details

Tested on

Claude Opus 5.5

Length

650 words · 3 fill-ins

Example input

[Target search and your business]: Target search: back pain physio near me Business: Northgate Physiotherapy, an independent clinic at 14 Mansfield Road, Nottingham NG5. Three physiotherapists, all HCPC registered; the clinic lead, Sam, has 12 years in musculoskeletal physio. Open Monday to Friday 8am to 8pm, Saturday 9am to 1pm. Not on the page yet: initial assessment £55 (45 minutes), follow-up £45 (30 minutes). Most back pain patients come 3 to 5 times. 4.8 stars from 97 Google reviews. Free parking behind the clinic. Online booking at /book.

[Your page's HTML or text]: <html> <head> <title>Services | Northgate Physio</title> </head> <body> <nav><a href="/">Home</a> <a href="/about">About us</a> <a href="/sports-massage">Sports massage</a> <a href="/prices">Prices</a> <a href="/contact">Contact</a></nav> <h1>Welcome to Northgate Physio</h1> <img src="/img/IMG_0042.jpg"> <h1>Back Pain</h1> <p>Back pain is one of the most common problems we see. Our friendly team treats all kinds of back pain using the latest techniques to get you back to doing what you love.</p> <h4>What we do</h4> <p>We offer a full assessment and a tailored treatment plan. Treatment may include manual therapy, exercise, acupuncture and advice.</p> <p>We treat lower back pain, sciatica, slipped discs, stiffness and more. Whatever your pain, we can help.</p> <img src="/img/treatment2.jpg"> <h4>Why choose us?</h4> <p>We are experienced and caring and put you first.</p> <p>Call us today on 0115 496 0321 to book.</p> <footer>Northgate Physiotherapy, 14 Mansfield Road, Nottingham. © Northgate Physio</footer> </body> </html>

[Pages that rank for it]: 1. Title: "Back Pain Physiotherapy Nottingham | Book Online | Trentside Physio". Headings: Back pain physio in Nottingham; Common causes of back pain we treat; What happens at your first appointment; How many sessions will I need?; Prices; When to see a GP or go to A&E instead; Meet our physios (names and HCPC numbers). Has a booking button at the top and a map. 2. Title: "Lower Back Pain Treatment | Physio Near You | Bodyworks Nottingham". Headings: Back pain treatment; Sciatica; Exercises you can start at home; Patient stories; Prices from £50; Open evenings and Saturdays.

Example output

1. Verdict

The searcher wants a local clinic they can book, and this page is the right kind of page: a back pain service page from a nearby clinic. It does not yet present itself that way. The title says "Services", there are two H1s, and it never mentions Nottingham above the footer. It also leaves out the facts a booker checks before choosing: price, hours, parking, who treats them, reviews and a booking link. The biggest problem is that neither a searcher nor Google can tell from the title and top of the page that this is a back pain physio in Nottingham you can book today.

*Assumption: this is the page you want ranking for back pain. If its URL is a general /services page, give back pain its own URL (for example /back-pain-physio) and 301 redirect any old URL.*

2. Issues ranked

Rank	Issue	Evidence (quoted)	Fix	Impact	Effort
1	Title names no service and no town	`<title>Services \	Northgate Physio</title>`	Lead with the main phrase plus the town, for example "Back Pain Physio Nottingham NG5 \	Northgate Physio" (see section 3)	High	Quick
2	Two H1s, and the first is generic	`<h1>Welcome to Northgate Physio</h1>` … `<h1>Back Pain</h1>`	Keep one H1: "Back pain physio in Nottingham (NG5)". Remove "Welcome…"	High	Quick
3	No online booking, and the phone number can't be tapped	"Call us today on 0115 496 0321 to book." There is no link to /book anywhere	Put a "Book a back pain assessment" button to /book under the H1 and repeat it at the end. Wrap the number in `<a href="tel:+441154960321">`	High	Quick
4	No price or session count, which is what bookers compare	"We offer a full assessment and a tailored treatment plan."	Add a Prices section: "Initial assessment (45 minutes) £55. Follow-up (30 minutes) £45. Most back pain patients come 3 to 5 times." Link to /prices	High	Quick

Claude Opus 5.5

SEO Audit – SEO audit prompt for ChatGPT and Claude

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Claude Opus 5.5

This prompt audits one web page for on-page SEO. Paste the target search, the page's HTML and the pages that rank; you get ranked issues, a new title and meta, content gaps, links and schema.

What you get

A ranked issue table, each problem quoted from your page with its fix, impact and effort
Two new titles and meta descriptions with character counts, and a fixed heading outline
Content gaps against the pages that rank, plus internal links to add
A JSON-LD block built from your page's facts, and a list of what only a crawler or Search Console can confirm

How to use it

1
Paste the source, not a summary
Copy the page's HTML with View source, so the audit sees the title, headings, image alt text and links as they are.
2
Fix from the top of the table
Work down the ranked issues. The high-impact, quick fixes come first and often take an afternoon.
3
Confirm with real tools
Run the Needs a tool checks in Search Console, a crawler and a speed test, then give the changes a few weeks before you judge them.

Better results

Put facts the page leaves out, such as prices, hours and qualifications, in the first fill-in. The fixes then come with real copy instead of placeholders.
Copy the titles and headings of two or three pages that rank for your search. The content gaps are found by comparing against them.
After you edit the page, paste the new HTML and ask: "Which issues from the table are fixed, and what is left?"

Questions

Can ChatGPT do an SEO audit?

ChatGPT and Claude can audit a single page well from its HTML: the title, headings, content, links and structured data. They cannot crawl your site or see rankings, backlinks or page speed, so confirm those in Search Console, a crawler and a speed test.

What is the best AI for SEO analysis?

For one page, any capable chat assistant, such as Claude, ChatGPT or Gemini, gives a solid on-page analysis from pasted HTML. For a whole site, rankings and backlinks, you need SEO tools that crawl and collect data; an assistant then helps you read and prioritize what they find.

Should I still add FAQ schema to my pages?

Not for rich results. Google says FAQ rich results are no longer shown in Google Search. Mark up what describes the page instead, such as your business type, address and hours, and check Google's documentation for which rich results each type can earn.

How long should a title tag be?

Google sets no fixed limit for title tags, but it cuts long titles to fit the screen. Put the main search phrase and your town first, keep the rest short enough to show in full, and give every page its own title.

Updated 8 Nov 2026